Social Following is when people are actively searching your social networks to get more of an understanding of you as a person. In doing this, people get to know you on more of a personal level, which can result in increased business.
When Social Following is properly managed, visitors to your site(s) feel more inclined to use you when seeking out someone to solve whatever problem they are trying to solve. This is because you provided them an easy way to get to know you as a real human vs. Bob, the VP for Administrative Affairs in Diplomatic Affairs (ok, maybe the title is a little extreme). Nonetheless, when executed properly, a Social Following strategy can make the difference between a product that sells 20 units and one that sells millions.
Social Follow’s button allows you to have all social networks in one button.
More on Social Following soon…
Rafferty Pendery
Creator of Social Follow
